Rolex

CELLINI COLLECTION

THE CELLINI COLLECTION

The Rolex Cellini collection celebrates the eternal elegance of traditional timepieces with a contemporary touch. Consisting of classically inspired models, it combines Rolex’s know-how and high standards of perfection in an approach that heightens watchmaking heritage in its most timeless form.

The lines of the Cellini models are sober and refined, the materials noble, the finishings luxurious: every detail respects the codes of the art of watchmaking. But this collection is not suspended in an idealized past. Like the Italian Renaissance – one of whose most admired artists, Benvenuto Cellini, goldsmith and sculptor to the popes, inspired the name of the collection – the Rolex Cellini models mark a return to the sources of classicism, reinterpreting it in perfect harmony with their time. These watches, born of Rolex watchmaking tradition, evoke the finest examples of contemporary monumental architecture, where grandiose proportions and clean lines are accompanied by a strikingly modern reading of space and light. The Cellini watches are freed of the formal constraints of their heritage, fully assuming their role as refined guardians of time, symbols of luxury steeped in values that reveal an authentic art de vivre.

The new Cellini collection, presented in 2014, has its own distinctive aesthetic codes. The round shape, classic 39 mm diameter, and the cases available exclusively in 18 ct gold – cast by Rolex in its own foundry – are marks of tradition, while the Cellini’s refined lugs, the polished finish and the double bezel – one domed and the second delicately fluted – add a touch of distinction. An emblematic Rolex feature, this fluting is also present on the case back, serving to screw it down. The case back is domed as in bygone eras. The flared shape of the screw-down crown highlights the refined aesthetics of the Cellini. The dials also bear witness to know-how and tradition: adorned with gold applique hour markers, they are either lacquered, or embellished with a classic “rayon flammé de la gloire” guilloche motif. All models in the new Cellini collection feature a high-precision self-winding mechanical movement entirely manufactured by Rolex.