On 4 February 2027, the Vienna Opera Ball will once again transform the Vienna State Opera into a ballroom, setting the scene for international elegance, grand gowns and an unforgettable evening. Juwelier WAGNER returns as an official partner, bringing its own approach to Austrian jewellery craftsmanship to the ball season. The partnership brings Viennese tradition and contemporary style together, as the opening event on Wednesday, 11 November 2026, demonstrated. At the ball gown presentation in the Vienna State Opera’s Marble Hall, selected WAGNER jewellery complemented creations by five Austrian fashion labels.
When couture and fine jewellery meet, their interplay goes far beyond the individual garment. At this year’s Vienna Opera Ball launch, models and dancers from the Vienna State Ballet presented selected designs by Austrian designers. Flowing silk gowns, sculptural silhouettes and reimagined Japanese wedding kimonos showcased the range of Austrian fashion. WAGNER jewellery added carefully chosen accents to selected looks, highlighting the individual style of each creation.
“A gown changes with every movement. A piece of jewellery can follow its lines or add an accent of its own. That interplay is what makes jewellery so appealing during the ball season,” says Katharina Gmeiner-Wagner.
A distinctly Viennese partnership
Juwelier WAGNER has enjoyed a close partnership with the Vienna Opera Ball for years. At the 2025 Couture Salon, WAGNER jewellery complemented the gowns on show. In 2026, members of the Vienna State Ballet wore selected pieces from the house in a photoshoot at the Vienna State Opera. In 2027, the two long-established Viennese institutions will expand their partnership.
“The Vienna Opera Ball is part of this city’s culture. For WAGNER, it is a particular pleasure to help carry on this tradition and contribute to an event that represents Vienna far beyond its borders,” says Hermann Gmeiner-Wagner.
The 69th Vienna Opera Ball takes place at the Vienna State Opera on 4 February 2027.
The historic WAGNER flagship store at Kärntner Straße 32 and the WAGNER Boutique at the corner of Graben 21 and Tuchlauben 2 showcase selected jewellery creations. Visit the WAGNER online shop.
About WAGNER
Juwelier Wagner is one of Austria’s most prestigious family-owned jewellery houses in the luxury segment.
Founded in 1917, the company is now jointly led by the third generation, Hermann Gmeiner-Wagner and his wife Katharina Gmeiner-Wagner, together with the fourth generation, Antonia Gmeiner-Wagner and her brother Felix Gmeiner-Wagner. WAGNER presents its jewellery at two locations in the heart of Vienna: the WAGNER flagship store at Kärntner Strasse 32 and the WAGNER Boutique at Graben 21, on the corner of Tuchlauben. The exclusive Rolex Boutique by WAGNER is located at Graben 21, while the Tudor Boutique by WAGNER can be found at Tuchlauben 2.
Timeless design, selected gemstones and the finest jewellery craftsmanship, rooted in Vienna’s goldsmithing tradition, have always been central to the world of WAGNER. For more than a century, WAGNER has created distinctive pieces of jewellery. In the in-house atelier, traditional craftsmanship and state-of-the-art technology form a contemporary whole. Since 1991, the WAGNER Sapphire has distinguished every piece, together with the finely engraved WAGNER signet.
